Fitness / Gym Business Valuation
Fitness businesses range from traditional gyms to boutique studios. Membership retention and personal training revenue drive value.
2x - 5x
SDE Multiple
4x - 8x
EBITDA Multiple
$300K - $5M
Typical Deal Size
3.5x
Mid-Market SDE
Market Overview
The US fitness industry generates over $35 billion annually, with boutique fitness and recovery services growing rapidly.
What PE Buyers Look For
- Recurring membership revenue
- Personal training attachment
- Boutique fitness premiums
- Multi-unit scalability
- Technology integration
Valuation Factors
Value Drivers
- +Recurring membership base
- +Personal training revenue
- +Premium positioning
- +Membership retention rates
Value Detractors
- -High churn rates
- -Equipment-heavy capital needs
- -Commodity positioning
- -Short lease terms
Key Metrics Buyers Evaluate
When evaluating a Fitness / Gym business, buyers focus on specific metrics that indicate health, stability, and growth potential.
- 1Member count and trends
- 2Monthly churn rate
- 3Revenue per member
- 4Personal training attachment
- 5Lease terms remaining
Typical Deal Structure
Fitness / Gym deals typically follow this structure:
- 70-80% cash at close
- 15-20% seller note
- Lease assignment and review
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Fitness / Gym Markets by State
Explore Fitness / Gym acquisition opportunities and market data across major states.
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